Features

Everything it takes to see your store like a shopper

From a single URL, SitePOV scans your store, builds shoppers from your audience, runs them, and hands you ranked fixes. Then it keeps watching.

One run. A verdict you can act on.

sitepov.com/runs/1428
Shopper journey
Goal: buy a Midnight Hoodie
Run #1428
Landed on homepage0:00
Found search in 3s
Searched "midnight hoodie"0:14
Result was 2nd row
Opened product page0:31
Size guide unclear
Added to cart0:58
Smooth
Reached shipping step1:22
+$9.95 fee shown for first time
Abandoned checkout1:36
Closed tab
Verdict
Would not convert
4/6
steps completed
$4.2klost
monthly risk
Top fix
Show shipping cost on the product page, not at checkout.
Full run replay available
What you get

Six things SitePOV does for your store

Scan01 / 06

We read your store like a first-time visitor

Paste your URL. SitePOV reads your homepage, catalog, and trust signals like a first-time visitor. No tags, no SDK, no theme edits.

Just a link to start, nothing to install
Reads catalog, policies, and positioning
Ready in seconds
northstarapparel.com
Reading your store
What we learned
PositioningPremium basics, built to last
SellsHoodies, tees, outerwear
Trust signals
Since 201432k+ reviewsFree returns
Knowledge02 / 06

Every shopper knows your store cold

Everything it reads becomes a structured model of your catalog, policies, and positioning — the brain every shopper reasons from.

Catalog, pricing, and collections mapped
Shipping and return policies understood
Brand positioning captured in context
sitepov.com/runs/1428/knowledge
Store knowledge base
Catalog
142 products · 6 collectionsPrice range $18 – $240Bestsellers: Midnight Hoodie, Daily Tee
Policies
Free shipping over $7530-day free returnsShips in 2–4 business days
Positioning
Premium basics, built to lastAudience 25–40, value-led
Every shopper reasons from this model of your store.
Personas03 / 06

Shoppers that behave like your real buyers

SitePOV builds shoppers from your store's actual audience. Each has a goal and a single dealbreaker. Send our pick, or choose your own.

Built from your audience, not generic personas
Each shopper has one clear dealbreaker
Run the recommended pick or any you choose
5 shoppers, built from your store
Our pick
MR
Marcus Reed43
Bulk team-kit buyer

Ordering 20 hoodies for our crew. I need sizing and volume pricing before I commit.

Watches for Volume pricing
PS
Priya Shah31
Gift shopper

Buying a present, so it needs to arrive before the weekend. Shipping speed matters most.

Watches for Delivery date at checkout
TA
Tom Alvarez26
First-time visitor

Never heard of this brand. I need proof it's legit before I hand over my card.

Watches for Reviews & returns
Replay04 / 06

Watch the exact moment the sale slips away

Replay the whole journey like a session recording: every click, scroll, and pause, with the shopper’s thoughts narrated second by second.

Scrub the full replay at up to 8x speed
Read the shopper's thoughts as they happen
Friction flagged at the exact second it occurs
sitepov.com/runs/1428/replay
run #1428Abandoned
1:22Play1:36
Thoughts & actions
5
0:58

Good enough. Added to cart.

6
1:12

Okay, let me check out.

7
1:22

Wait, $9.95 shipping? That was never shown.

8
1:36

Not worth it. I'm closing the tab.

Fixes05 / 06

Get the fixes, ranked by the revenue they recover

No dashboards to decode. SitePOV hands you specific changes in plain language, ranked by the revenue each one recovers.

Plain-language fixes, not raw metrics
Ranked by the revenue they recover
Re-run anytime to confirm the fix worked
sitepov.com/runs/1428/fixes
Ranked fixes
Est. recovery $6.1k/mo
1
Show shipping cost on the product page, not at checkout
+$4.2k/mo
High impact
2
Clarify the size guide; link it from the buy box
+$1.1k/mo
Medium impact
3
Move trust badges next to the checkout button
+$800/mo
Low impact
Monitoring06 / 06

Catch new friction before it costs you

Turn on weekly runs and SitePOV checks your store on a schedule, flagging new friction the moment it appears, before it costs you.

Automated weekly runs
Alerts when new friction shows up
Trends tracked over time
sitepov.com/monitoring
Conversion healthImproving
W1
W2
W3
W4
W5
W6
New friction this week
Size guide moved below the fold after your theme update.
Runs automatically every 7 days.

See what's losing you the sale

Run an AI shopper through your store and get a verdict, a replay, and your top fixes in minutes.

Free first run. No credit card required.